Clients who follow through
Not just nodding along in the meeting, but actually owning the plan and doing what you agreed on together.

Connection Catalyst: A Coaching Cohort for Financial Advisors. For those who want their clients to actually follow through with their own financial success — and stick with you as the advisor.
You know your numbers. You care about your clients. But somewhere between the plan and the follow-through, something isn't sticking. The good news: this is a skill you can build — coached live, alongside other financial planners working through the exact same thing.
Next cohort: October 6–November 10 · 9:30–11:00 AM MT · Live on Microsoft Teams · $1,500
of advisers are expected to offer goal-based advice by 2030. Making it actionable will require helping clients modify behaviors and mindsets.
McKinsey & CompanyYou set the goals with your clients. You lay out the plan. They nod, agree, and then don't follow through. Some go quiet. Some drift away entirely, and you're left wondering why the plan didn't stick.
Here's the thing: that's not poor financial planning. It's an adherence problem — clients don't stick to a plan they don't own, no matter how technically sound it is.
McKinsey & Company projects that financial advisors need to become integrated life and wealth coaches, guiding clients through decisions rather than just handing them one. That shift only works when the plan goals are rooted in what a client actually cares about — and most financial professionals were never trained on how to do that part.
This isn't about sitting through more training. It's about getting coached on the conversations that make clients stay, follow through, and trust you — their financial planner — with more of their financial future.
Not just nodding along in the meeting, but actually owning the plan and doing what you agreed on together.
Fewer clients who quietly move their assets to another advisor a year in, because the relationship never got past the first meeting.
Questions that surface what a client truly values — not just what they check off on a risk questionnaire — so they feel ownership over the plan.
Asking the kind of questions that build a client's self-awareness is trainable and coachable. You'll leave with a framework you can use in your very next client meeting.
You're coached alongside other financial planners who understand the exact pressures of your industry — and you'll learn from coaching them too.
You'll know what to say when a conversation gets tense, not just when it's easy.
Connection Catalyst is six weeks of live financial advisor coaching — virtual, in a cohort of no more than 12 advisors, with 90-minute sessions (recorded if you miss one). From week one, you're applying the framework with real clients — not studying it. Weeks two through six sharpen the presence, listening, and relational skill that turn a good conversation into a repeatable one. Between sessions, you're not reflecting — you're acting on the next step you named in coaching.
Most credentials in this space are self-paced — studied alone, then tested. This advisor cohort is different: live, coached, and built around real client situations with other financial advisors and financial planners who get exactly what you're up against.
impact with training alone
impact with coaching
Training alone teaches a concept. Coaching is what makes it stick, which is why Connection Catalyst runs the way it does. See the Research.
Financial advisors (and their clients) can greatly benefit from learning Equipping for Impact's method — it translates to more meaningful relationships that better connect individual values and goals to financial decisions. Abigail does a fantastic job of both creating a safe space to share and practice, and providing a wealth of insightful info and practical examples.
Kim Hoppens
Financial Services Manager, Affinity Wealth Advisory Group
Equipping for Impact's [program] is a great use of time – the course is so organized! It was an easy curriculum to follow and plan for each week. The class helped me to better understand how my clients could achieve better, more effective plans if I talk less, listen more, and ask the right types of questions to help them come up with the plan that is the best fit for their style.
Shelby Fink
Private Wealth Advisor, Triple Crown Advisors
I've had the privilege of working with Abigail for several years, and her program has been truly transformative. It has not only elevated my own ability to serve clients, but has also equipped several members of our team to do the same...She helps you develop the skills to engage in deeper, more meaningful, and truly impactful conversations with clients. I strongly recommend her program to anyone looking to strengthen relationships, add greater value, and make a lasting impact.
Tom Shortreed
Private Wealth Advisor, Guidelight Financial Group
Fall cohort
$1,500
October 6–November 10
9:30–11:00 AM MT
Six 90-minute sessions, live via Microsoft Teams
Six weeks to make the conversation side of your practice as intentional as the plan itself.
Learn more about your coach, Abigail.
We can set up a private cohort just for your office.
Outside financial services? Conversation Edge brings the same coaching foundation to professionals, leaders, and anyone whose conversations matter.
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